- A COLLECTION OF OUR LOGO WORK -
a Good Logo?
A logo is doing its job when it serves as the visual representation of a brand. Meaning, that when designed and used properly, a logo helps to echo everything that the company/organization stands for. Key principles to consider are execution, the way it functions and whether or not it can communicate and trigger a sense of connection to a message. When designing a logo, there are three guidelines to follow: